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Continue reading →: Top 4 Gym Equipment Accessories Every Health Club Should HaveI am aware that I am listing 4 accessories and not a more normal “top” number of either 3 or 5 or even 10. I did that for a reason and not to be an overachiever if you think there should only be 3 listed or lazy if you believe…
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Continue reading →: How to Adequately Prepare Your Fitness Business for a Grand OpeningFitness facilities generally involve a large amount of investment in the beginning and high maintenance costs throughout. On top of this, keeping up with the competition in terms of technology and training is another expense. Returns come much after this chunk of money is being fueled into the heart and…
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Continue reading →: How to Stay Classy While Sweaty: Top 5 Rules of Health Club EtiquetteContrary to what some believe, there is a certain way in which you should conduct yourself when you are working out around others in a gym environment. The reason behind this is pretty simple and obvious: there will be other people who might not be able to put up with…
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Continue reading →: Top 10 Questions Every New Customer Will Ask When Joining Your Health ClubCustomers need to be informed about gym memberships before joining. Understanding costs, guarantees for fitness, trial periods, trainer qualifications, group programs, equipment availability, offers, membership benefits, gym credibility, and smooth onboarding are crucial factors in their decision-making process.
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Continue reading →: Broaden Your Horizons By Supporting Fitness For Special PopulationsIf you are a gym and fitness center owner you will most likely find that you have to compete in a crowded market, where everyone is trying to court the same clientele. Having a fitness club where the customers are drawn in by the mere fact that you unlocked your…
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Continue reading →: 5 Quirky Personalities You Are Likely to Encounter at the GymHitting the gym has its per-requisites. There are a few people to look out for, who may interrupt your workout routine. Here you will find some methods by which you may spot them, and more importantly how to avoid them. The Beefy Guy in Tights Some people love to show…
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Continue reading →: Top 5 Most Popular Gym Equipment PiecesOne of the problems that people face when opening a gym or health club is the plethora of equipment choices. Although there are new and interesting, like the shake weight , it is ideal to stick to the classics. Here are the top 5 popular equipment pieces that every gym…
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Continue reading →: 7 Ways to Overcome Price Objections when Selling Health Club MembershipsClosing a deal when selling health club memberships is not easy nowadays. With the boom in the fitness industry, more and more health clubs are offering attractive deals and discounts to bring in more members. When making any sale, you need to have the knowledge and skills to handle any…
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Continue reading →: Controlling Chronic Pain with ExercisePain can be classified broadly into two types: acute and chronic pain. Although acute pain is more severe in intensity, chronic pain can be very difficult to manage. Chronic pain is a type of pain that will persist in a certain area for a very long period of time. Chronic…
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Continue reading →: Organic Juicing RecipesA healthy diet comprising or organic foods can go a long way in ensuring your good health. But the truth is that, most of us might not like to eat vegetables in their raw form. Also, making them can be tedious, and something that we cannot spare time on, in…
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Continue reading →: Special Populations: Helping the Unhealthy Become HealthyThere are really two kinds of people in America. Of course I’m speaking in terms of cliches here. But if you are going to reduce it to the lowest common denominator it can seem as though there are two types, one that is fit and healthy and one that is…
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Continue reading →: Health Club Business PlanningIf you are a fitness freak, you will find that opening a health club is a good way of doing something that you love. People are getting more and more health conscious by the day, owing to the unhealthy corporate lifestyle that has become very common in the modern way…
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Continue reading →: Fitness Industry Trends – Effect of Health Insurance on Fitness Businesses
Health insurance companies today are of the opinion that prevention of ailments results in considerable cost reduction in healthcare. This is the precise reason why they are promoting fitness through discounts and reimbursement to their members when they join gyms or fitness clubs. If you think this is just a…
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Continue reading →: 3 Health Club Charity Sponsorship IdeasWith our economy at its current state and the rise in competition, it can be difficult to stay competitive in the fitness industry. You have to keep with the current fitness industry trends and fitness industry statistics to get in touch with your members and patrons. Staying current in the…
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Continue reading →: Best Juicing Combos for Workout RecoveryFor best results and recovery, you need to be mindful of what you eat and drink after exercise. A good diet post exercise speeds up your recovery and enables you to train consistently without feeling tired the next day. When you take in the right food, your muscle and tissue…
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Continue reading →: 10 Steps to Improve Health Club VentilationHaving a good ventilation system is important for the health club experience and environment. Fact: Most gyms are indoors and many people are sweating and breathing in recycled air. Problem: Risk of infection is high in gyms with poor ventilation systems. Factors contributing to the problem: 1) Viruses, germs and…
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Continue reading →: Most Current Fitness Industry Statistics – Part 1This is part 1 of a multiple part series. We have recently seen an immense increase in profitability of the fitness industry. This also means that there is an attractive prospect in terms of jobs and businesses in the industry. The U.S. Bureau of Labor Statistics suggests that the number…
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Continue reading →: Increasing Membership Retention with Health Club CleanlinessGyms and fitness clubs are areas that can get dirty pretty quick if not maintained properly. Since the main reason for many to hit the gym is to "sweat it out," they are bound to get dirty. Having said that, people prefer a clean area where they can workout. Keep…
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Continue reading →: Get the most from Yelp with Fitness Business PromotionsAs a business owner, you depend highly on reviews. Yelp is one of the top searched directory and review sites with more than 100 million unique visits since January 2013*. However, Yelp has been criticized for failing to show and tell all reviews posted to their site about your business.…
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Continue reading →: Increase Health Club Memberships and Retention Rates with Virtual Group Fitness Classes
Virtual Group Fitness is a Great Way to Increase Health Club Membership Gyms are usually full only during specific times such as early mornings and evenings. The rest of the time, the gyms see just a few people or none at all. For owners, it is a great disappointment to…
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Continue reading →: Best Food and Fluid Combos to Fuel Your WorkoutIt is vital to have some food and fluid before exercising but it needs to be planned carefully. If the consumption is too much, it can lead to cramps and nausea. Also, the feeling of a full stomach during exercise can be quite distracting. So, it is necessary that a…
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Continue reading →: 8 Ways to Improve Cash Flow for Your Health ClubHealth club owners often make use of limited budgets, especially when the doors first open. Limited cash flow is the primary reason why it is vital to account for every dollar that comes in and out of your health club business. When starting your health club business, you will be…
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Continue reading →: How Health Club Trainers Can Be Effective MotivatorsPeople accomplish a lot of things if they are motivated enough. But the question is how to motivate them to that level. It begins with an optimistic and positive attitude along with a strong belief system. If your clients come with a belief that they can do something, they are…
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Continue reading →: How Health Club Management is Like a Swan on a RiverPicture swans sitting on a river, big and elegant white birds that glide across the water, seemingly without effort. They make it look so easy, don’t they? They just seem to glide along, with hardly any visible exertion above the waterline. But here’s the secret: If you could see them…
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Continue reading →: Insight on VegasStartups.comWe are excited to announce that Gym Insight has been listed on vegasstartups.com!
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Continue reading →: Why It’s Important for Fitness Centers to Hire Trainers with “Special Populations Certification”The US, in recent times, has seen an increase in population that suffers from heart diseases, obesity, diabetes, arthritis and other such longstanding health conditions. There is also a rising need for health programs that are cost effective and help in Medicare qualifications of adults. All these factors have given…
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Continue reading →: How to Drive Members to Socially “Check-in” at Your Health ClubEncourage Your Gym Members Review Your Facility and “Check-in” on Social Media People are very health conscious these days, which has led to a surge in fitness business. This high demand for fitness programs and gym memberships has also led to a large number of businesses cropping up, which have…
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Continue reading →: Spring Promotions for Health ClubsA lot of people are less active during the colder months of the year and join a health club with renewed interest in fitness during the spring. This is also the time when a lot of health clubs should come up with their own promotional ideas. Most health clubs look…
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Continue reading →: The Benefits of Organic Juicing with Your Fitness ProgramOrganic juicing is a great way to consume vegetables and fruits that are needed to improve fitness levels. Generally, an individual must consume about five servings of fruits and vegetables daily. Considering that your clients exercise on a regular basis, you can recommend them even more number of servings as…
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Continue reading →: Baby Boomers Boosting the Health Club Industry
Seniors Hit the Health Clubs The Baby Boomer generation is the largest demographic in the U.S. population, and as the tail end of the segment becomes eligible for their AARP card, they are also becoming the fastest growing segment of the fitness population. Over the last decade, the number of…
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Continue reading →: Marketing Strategies for GymsWhat are some of the things that not only bring customers into your gym, but earn their loyalty? Sometimes the little things can make all the difference in the world. Here are some of the things customers say they look for when considering a gym membership: Free or Reduced Rate…
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Continue reading →: Insight Cuts Through the DistractionsWhat Gym Software Can Do For You The whole point of owning a gym is to be able to take control of your own destiny. You can have a great job that’s more exciting than the daily grind of office work, gives you freedom and you get to help others…
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Continue reading →: Should You Start a Nutrition Program at Your Fitness Center?Fitness facilities are no longer just for pumping iron. The word fitness has a whole lot of other connotations relating to overall health and wellness. And no matter how many squats you do, how many miles you ride on the stationary bike or laps you swim in the pool, you’ll…
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Continue reading →: How the 2013 Fitness Industry Trends Could Affect Your BusinessGym Industry Trends In 2013 The 2012-2013 Edition of Occupational Outlook Handbook published by the US Department of Labor has projected that the employment of fitness instructors and trainers will grow by 24% from 2010 to 2020.[1] The handbook further states this increased demand for professionals in fitness industry originates…
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Continue reading →: Insight v2 Free Gym Management SoftwareWe have been working hard behind the scenes to bring you new updated, aesthetically pleasing, and user friendly intuitive software! Without any obligations, or human interaction, begin entering your fitness business members within seconds of registering for an account. You may say, “How is this different than the old version…
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Continue reading →: Bootcamp Fitness: Boom or Bust?The latest craze on the fitness scene, boot camps have been cropping up all over the country in recent years. Based on military-style calisthenics, body-weight based strengthening exercises and various types of cardio, these exercise programs are usually an hour-long instructor-led group class most often held in the outdoors. Some…
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Continue reading →: How to Hire A Manager For Your Health ClubWhy It is Vital to Hire a Competent Manager Hiring someone to manage your fitness center is one of the most important decisions you will make regarding the business. Management staff can make or break your business in a relatively short time. Your manager is your representative; your main customer…
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Continue reading →: New Phone NumberPlease take note that if you prefer to reach us by old fashion phone, our number has changed. Now, it is not only toll free, it is super easy to remember! Just think Insight is “for gyms”! 1 (855) FOR-GYMS!
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Continue reading →: Group Training EffectivenessGroup training involves a fitness trainer from your gym leading a group of participants in their path of fitness. Participants, apart from group camaraderie, also benefit from access to a knowledgeable fitness professional at shared costs. These basic benefits of group training are making more and more fitness enthusiasts go…
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Continue reading →: Should You Add a Climbing Wall to Your Fitness Facility?A rock climbing wall can be a fun, safe and interactive attraction for your gym or fitness facility, that will bring in potential members looking for something more than treadmills and weight machines. There are a number of *companies out there who will design and build custom rock climbing walls…
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Continue reading →: Pull Your Head Out of Your Back Office!Do you want to work in an office cubicle? I didn’t think so. I don’t either, but if you do, you certainly don’t want to be working in a cubicle in the back of a gym. You want to be in a big office somewhere with glass walls, photocopiers, fluorescent…
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Continue reading →: Insight v2 starts beta testing!
We’re extremely pleased to announce that we’ve started beta testing Insight version 2! Version 2 will combine all of the features of our two primary products and will provide a seamless platform for member management, billing, access, sales, and payroll! We’d also like to extend a special thank you to…
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Continue reading →: Part V: Which is better…Personal Trainers & TurnoverThe Typical Turnover Rate for Personal Trainers One of the biggest problems facing a gym owner or manager is that of finding and keeping a team of top notch personal trainers on board. Gym members expect to have access to personal trainers as part of the membership package and in…
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Continue reading →: Love Among the Cardio MachinesWith Valentine’s Day around the corner, literally, I felt compelled to at least throw out one post regarding gym promotional ideas geared to those who recognize this day. Let’s face it, the gym is not exactly a hot commodity on Valentine’s Day. That said, a lot of men may secretly…
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Continue reading →: Part IV: Which is Better…Costs and Liability Issues.Recap! I want to do a short recap to this series…so please bear with me. In this continuation of the series, “Which is better…”, Part I explores the most basic differences between a personal trainer who is hired as an independent contractor and one who is hired as an employee.…
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Continue reading →: Small Gym Management: From Pen and Paper to Nightmare to Software
I can’t think of one personal trainer, group fitness instructor, or even hardcore recreational gym goer that has not thought about, at one point or another, opening their own training facility. One of the best problems to run into when opening your own gym is the growing pains associated with…
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Continue reading →: Competitive Advantage of Gym Management SoftwareAlthough this article is a little more dry and technical than the previous ones, it gives a little bit more background as to why Insight into your fitness business, is so important to compete in this day and age. I hope you enjoy the guest post by Jhilmil P. A…
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Continue reading →: Part III: Which is better…Gym Members Preference?Do Gym Members Have a Preference When It Comes to Personal Trainers? Most gyms today offer some form of personal trainer. What some members may not realize is that gym owners have a choice as to whether they hire their personal trainers or use independent contractors to provide this service…
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Continue reading →: Gym MaintenanceI know maintenance isn’t exactly the most exciting topic to discuss in the world of fitness gyms; in fact it can be straight up DULL. Cleaning is the same boring subject and definitely not sexy, but as previously discussed in the "Keeping Your Business Clean," blog post, I feel that…
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Continue reading →: Insight Launches a New Website!We just launched a fresh new look and feel for the website. Please let us know what you think!
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Continue reading →: Gym Personalities: Which One Are You?There are many different reasons people join a gym. Mostly, members are looking to improve markers of health, wellness, and are just looking to better themselves overall through physical exercise. This post is not about the majority. This post is about those personalities you run into that take their own…
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Continue reading →: Keep Your Business CleanNo matter which show I watch: Bar Rescue, Restaurant Impossible, Tabitha’s Salon Takeover, and even the long gone but much loved We Mean Business (hosted by Apprentice winner Bill Rancic), there is one common element: every single business that the hosts enter is FILTHY! The aforementioned shows are my soap…
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Continue reading →: Health Club SalesEverything I read on fitness blogs and in trade magazines lately keeps following the same B.S. mantra of "differentiate your gym through customer service." While I agree that excellent customer service should always be a cornerstone of any business, all of these bloggers and writers are ignoring the sea change…
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Continue reading →: Fitness Gym Business NetworkingI’ve been on the hunt for fitness gym business resources but I’m having trouble! For anyone out there interested in starting a gym or buying a gym, there just doesn’t seem to be much in the way of information. In fact, some of the only information that I can find…
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