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Continue reading →: Where were you in 1925? Merry Christmas from the 21st Century.Dear Friends, The first quarter of the 21st century closes in two weeks. Throughout the 20th century, our world witnessed more technological advances … than in the whole of previously recorded history (sic. Britannica). 100 years ago, the Grand Ole Opry radio broadcast show debuted, going on to become the world’s longest-running…
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Continue reading →: Changing Track To Try Out New Gym Business OpportunitiesTo Change Or Not To Change Are you thinking about starting a new gym business or changing the direction of the one you operate now? If you’re not, I’m not suggesting you should, but if things haven’t worked quite the way you planned or, if the market has peaked and…
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Continue reading →: From a Small Town to the Big Leagues: How Digital Keytag Access Hits a Town’s Sweetest Spot.The PIT began as a hometown solution for athletes who needed a safe, reliable place to train long after the fields iced over. What started as a community passion project soon outgrew the “pen and paper” system that once held it together. By adopting Gym Insight’s automated door access and…
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Continue reading →: What Are We Grateful for This Thanksgiving?A Moment of Gratitude Wow, that’s a great question. What are we thankful for at Gym Insight? Why, of course—you. Our clients. The very gym owners who first gave us a chance, installing our software in 2008 when our company was smaller than a line of code in a computer programmer’s…
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Continue reading →: Need Automated Door Access but Not a Gym? Here’s Why Gym Insight Works for You Too.Back when we started in 2008, fitness centers were among the only companies needing automated door access and billing solutions for their membership-based businesses. Today, the subscription category has exploded: batting cages, gun ranges, suntan salons, and even pickleball courts now sell monthly memberships. As these businesses grow, they all share one…
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Continue reading →: How to Sell Gym Memberships Like a Pro: 5 Keys to Consistent SuccessSelling gym memberships is at the heart of every fitness club. Yet, like our exercise routines, we sometimes become complacent—assuming we’re doing fine without measuring the results. In this week’s blog, we’re taking a step back to review the basics of selling gym memberships. This post revisits our five-part series…
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Continue reading →: That Time When Saying No Sold A New Gym MembershipNew gym membership retention tactics New gym memberships make owners and managers feel great, no doubt! But it’s even better if you can hold on to the old memberships longer. New gym membership retention translates into reducing your rate of club turnover and increasing the customer lifecycle, which are critical…
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Continue reading →: 7 Customer Retention Tips For Busy Gym OwnersRetention, Retention, Retention! The subject of retention keeps coming up on the Gym Insight Blog because it keeps gym owners in the business. In fact, any business that depends on periodic payments and satisfied customers must make retention a priority. As long as you maximize the length of time that…






