The Gym Owner’s Newsletter: getting old isn’t what it use to be.
Baby Boomers and Millennials make up nearly 40% of our nation’s population. Are you ready to help them stay in shape? Here’s the right stuff for your gym business.
Clients, Did You Know?💡
1. Effortlessly track memberships with our new “Account Membership Counts” report.Designed as a pie chart, users may click a slice or on a name to access detailed Member’s Reports. Pin it to your dashboard for quick access and strategic insights.
2. Discover the secret of Gym Insight’s calendar. A simple click reveals the dialog box for any event, but a double click? It whisks you directly into edit mode, streamlining your scheduling with ease.
3. Offer members this time saving device: Busy clients may view their statements — and turn them into PDF’s – on their mobile Member’s App.
What are the Most Effective Exercises for Staying Mentally Sharp?
Turns out, it’s not completing a crossword puzzle.
👊 Resistance training enhances overall cognitive function and inhibitory control, 👊 Physical-mental training improves task-switching ability and working memory, 👊 Aerobic exercise increases memory function, outperforming all three other training methods.
What do these tasks look like at the gym? Encourage senior clients to lift weights and they’ll keep executive functioning skills strong. Offer pickleball to refine clients’ memory agility and short-term retention capabilities. Promote treadmill challenges to strengthen the brain’s ability to process, store, and retrieve information.
Click below for a recommended exercise protocol and to see the full report as published in PubMed.
Who understands chronic pain better than older adults? That question drove Truly Fit owner Beth Higgins to start an in-home personal training service targeting adults 55 and older. Her business model for success showcases a holistic approach to helping older adults rediscover a fit lifestyle.
Why Should You Invest in Functional Fitness Certifications?
Baby Boomers and their Millennial children make up about 40% of the American population. There are 143 million of these individuals! Read on for ways to capture this dynamic and active market through specialized training and certifications.
.png?upscale=true&width=1196&upscale=true&name=Blue%20White%20Modern%20Logistic%20Email%20Header%20(17).png)
.png?upscale=true&width=1116&upscale=true&name=Your%20paragraph%20text%20(820%20%C3%97%20312%20px).png)
