Aerial Yoga

3 Out of the Ordinary but Effective Workout Classes

There are many kinds of gym-going people in the world. Some people are ready to go break a sweat, and return to their routine lives after a good, sincere workout. The rest of us unfortunately comprise of people who 'try to', 'want to', and 'occasionally' go to the gym. Well, it is always a great move to hit the gym, and it is never too late enroll in one either. However, the people who involve themselves in working out seriously can have the habit of trying new and some strange routines. You may find yourself in a fix about what [...]

Read more...
Hockey player hitting a puck

Special Populations: Responding Proactively to Current Fitness Industry Trends

The emerging trends in healthcare and the fitness industry are starting to become clear, and they are trends that are currently on a path toward merger. What does this mean for fitness club owners? You can increase your potential market size by refocusing, to include programs that are designed to address the health of clients. To do this you need the knowledge base to support the participation of the people who would benefit most from increased fitness. These special populations include the elderly, diabetics, the obese and survivors of heart disease. But how Does That Tie Into Fitness? One thing [...]

Read more...
Hockey player hitting a puck

Best Health Club Locations

If you are planning on opening a health club, gym, or fitness studio, location is going to be vital for your new business. This is because people primarily choose health clubs that are nearest to their homes or those locations that are the most convenient and accommodates their daily routines. Additionally, you will need to consider whether you will be buying or renting the commercial space. If you are opening a health club for the first time, here are some factors to consider on choosing a place that will set up your fitness business for success. Which Part of the [...]

Read more...
Movie Reel and Film

“Gym Rescue” Your Own Gym without Relying on Randy Couture

If your gym is in a bad shape when it comes to revenue or profit, rule number one is - do not panic! Jumping the gun and rushing to Randy Couture does not have to be your first option. The positive side of allowing him to "rescue your gym" is that it certainly gives you a lot more publicity among fitness enthusiasts. However, that same publicity may tarnish the goodwill you have created with your present members. Here are some ways to save your own gym. 1) Analyze the Problem Make sure you first understand what is wrong before you [...]

Read more...
Man jumping rope

Top 4 Gym Equipment Accessories Every Health Club Should Have

I am aware that I am listing 4 accessories and not a more normal "top" number of either 3 or 5 or even 10. I did that for a reason and not to be an overachiever if you think there should only be 3 listed or lazy if you believe that 5 listed accessories would have been a better well rounded number for this article. In a sense, I do agree that 5 sounds better, so I am going to ask you at the end of this article to add in the comment section what the 5th most important gym [...]

Read more...
Grand Opening Red Ribbon

How to Adequately Prepare Your Fitness Business for a Grand Opening

Fitness facilities generally involve a large amount of investment in the beginning and high maintenance costs throughout. On top of this, keeping up with the competition in terms of technology and training is another expense. Returns come much after this chunk of money is being fueled into the heart and soul of the business. What this implies is that you must have a great start to break-even as soon as possible. Your facility deserves a huge opening so that people know that a lot of effort and money has been put into a project for their benefit. Here are some [...]

Read more...
Girl exercising while wiping brow with towel

How to Stay Classy While Sweaty: Top 5 Rules of Health Club Etiquette

Contrary to what some believe, there is a certain way in which you should conduct yourself when you are working out around others in a gym environment. The reason behind this is pretty simple and obvious: there will be other people who might not be able to put up with the way you conduct yourself. This will go a long way in ensuring that you remain a classy member of the health club and people will appreciate you for that. Here are the top 5 rules. 1) Safety The general feeling is that the health club is a very safe [...]

Read more...
Gym Membership Application

Top 10 Questions Every New Customer Will Ask When Joining Your Health Club

Customers today understand that it is very important to know as much as they can about a gym, health club, fitness facility, or studio before they decide to join. It is vital for you or your staff to be prepared to answer these queries in a manner which remains truthful during the sales process. How Much does it Cost? Any individual joining a gym will most likely first ask about the membership rates. Be sure to tell them the entire price, including taxes and extras, and then tell give them the breakdown of everything that is included in the total. [...]

Read more...
Door open to opportunities

Broaden Your Horizons By Supporting Fitness For Special Populations

If you are a gym and fitness center owner you will most likely find that you have to compete in a crowded market, where everyone is trying to court the same clientele. Having a fitness club where the customers are drawn in by the mere fact that you unlocked your front door is a luxury that most owners will never have. To compete effectively in the modern fitness market you've got to be able to offer something extra to your clients. Well, all of that pretty much states the obvious. But did you know that being able to train and [...]

Read more...
crazy gym stalker

5 Quirky Personalities You Are Likely to Encounter at the Gym

Hitting the gym has its per-requisites. There are a few people to look out for, who may interrupt your workout routine. Here you will find some methods by which you may spot them, and more importantly how to avoid them. The Beefy Guy in Tights Some people love to show off their bodies. They may go to the extent of wearing clothes too small for them. The entire purpose for the clothes is to catch your attention, which they will successfully do. Spotting them is not the problem. Unfortunately, this category of people also will try to chat you up. [...]

Read more...
dumbbell rack and stability ball

Top 5 Most Popular Gym Equipment Pieces

One of the problems that people face when opening a gym or health club is the plethora of equipment choices. Although there are new and interesting, like the shake weight , it is ideal to stick to the classics. Here are the top 5 popular equipment pieces that every gym should have. Stability Ball Although unassuming and seemingly simple, a stability ball is a vital equipment that should be present in every gym. There are a number of reasons why the stability ball is so popular in the gym. First, it can be used by anyone and everyone, irrespective of [...]

Read more...
    Gavel and Objection Being Made

    7 Ways to Overcome Price Objections when Selling Health Club Memberships

    Closing a deal when selling health club memberships is not easy nowadays. With the boom in the fitness industry, more and more health clubs are offering attractive deals and discounts to bring in more members. When making any sale, you need to have the knowledge and skills to handle any type of objections. You may not find it difficult to do this, but price objections are the most difficult to handle. Even if your prospective clients want the deal, the price may be holding them back. Here's what you have to do to close the sale: 1) Wait for the [...]

    Read more...
    Assisted exercise or stretching

    Controlling Chronic Pain with Exercise

    Pain can be classified broadly into two types: acute and chronic pain. Although acute pain is more severe in intensity, chronic pain can be very difficult to manage. Chronic pain is a type of pain that will persist in a certain area for a very long period of time. Chronic pain be be on its own or come with other conditions such as rheumatoid arthritis, fibromyalgia, lupus, etc...where the pain will persist and the recovery period for this type of pain is also very long or never ending. There are many ways in which you can manage chronic pain. Physiotherapy [...]

    Read more...
      Juicer with fruits and vegetables

      Organic Juicing Recipes

      A healthy diet comprising or organic foods can go a long way in ensuring your good health. But the truth is that, most of us might not like to eat vegetables in their raw form. Also, making them can be tedious, and something that we cannot spare time on, in the busy lives that most modern day professionals have. A good option to consider would be Organic juices. You can blend a variety of vegetables and fruits to make your juice look and taste delicious, and above all, healthy. Here are a few recipes that can come in handy, and [...]

      Read more...
      Swimming pool race

      Special Populations: Helping the Unhealthy Become Healthy

      There are really two kinds of people in America. Of course I'm speaking in terms of cliches here. But if you are going to reduce it to the lowest common denominator it can seem as though there are two types, one that is fit and healthy and one that is in bad shape. Americans are very lean and healthy, athletic and fitness conscious or they're not. The former is stereotyped as the "gym-rat" and the latter group as the couch potato. Now, these are very broad generalizations, but the line between healthy and unhealthy has been marked out in the [...]

      Read more...