Reinvesting – Functional Obsolescence

Beating Functional Obsolescence Gym ownership is actually a pretty dynamic business, in case you didn't already know that (you're welcome). Rapidly changing trends mean that you always have to be on the lookout for a shift in what the membership expects. On a more basic level you need to reinvest to protect your assets, as they say. You can't have old, broken-down exercise machines that just take up space. You can't afford to have shabby signage outside with burnt out lights or missing letters. That is why, as a gym owner who sees other gym operations all the time, I'm [...]