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Tag archive for POS

Winning Steps to Selling Personal Training at Point-of-Sale

How does your gym sell personal training packages? Does your fitness staff avoid bringing the idea up with prospects, afraid they’ll walk right out the door? They shouldn’t. In fact, personal training services should be sold at the point of sale – when new health club members first tour your gym. We all know personal training is good for a fitness center’s bottom line. A client who hires a trainer stays on at your health club three times as long as a regular member. It’s a win-win. Selling personal training To sell personal training effectively, your gym needs a standardized [...]

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Humorous shot of a camel listening to music and singing along

Know Your Gym Insight Terms

Limber up your jargon muscles and stretch out your vocal cords! We're talking gym management and fitness center business vocabulary again! It's been a while since I wrote about jargon in the gym business. So I think it is time to review some more of the terms that you need to use and know to understand gym professionals, in reference to the business and the activities that support it. Gym Insight has posted articles written about this before but I think it's an important topic and there are some terms that need to be added to the original list. There [...]

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