pandemic

  • /
  • pandemic

Tag archive for pandemic

How Gym Memberships for College Students are a Win-Win for Health Clubs

Growth This summer, drive gym membership for college students by offering them a great deal on your awesome club. Last year, we wrote a blog urging gym owners to reach out to cooped-up college students tired of learning online and alone. Your gym would become their oasis – a place to meet friends, expend some energy, and prepare for a new year on campus. A refuge from a rough, COVID-crazy year. This year, the kids are back home for the summer and ready to hit an exercise class or two. Let’s look at some reasons it’s the perfect time to target this [...]

Read more...
Photo provided by IHRSA

4 Vaccine Policy Considerations to Manage Safety & Expectations

This blog was originally created and published for and by IHRSA ; produced by Alexandra Black Larcom; May 14, 2021. Republished in full. As more Americans receive the COVID-19 vaccine, there are several matters health club operators will need to consider. We looked at insights and perspectives from legal experts to help answer your questions around vaccine policies for members and visitors. There’s no doubt about it, vaccines are good news for the fitness industry. However, until vaccinations are widespread, clubs need to consider their policies around vaccinations for both staff and members. Disclaimer: Please keep in mind new research [...]

Read more...

Facing Down Negative Social Media

With all this coronavirus negativity lurking, just how likely is it an irate member will unleash online over a small incident at your club? Right. So you need to be ready for negative social media. How can you do that? First, put a good plan in place before a problem arises. Create a clear social media policy for your employees. In the simplest terms, a social media policy is a guideline for how everyone should conduct themselves online. Here’s a good template and guide. Establish a gym photography policy. Many larger national gyms have a “no photo” and “no video” policy. And while there’s no keeping phones out of [...]

Read more...