gym management

Tag archive for gym management

"Email" as a bulls-eye to a target

Gym Business Email Marketing

As an independent gym owner, I have learned a lot over the years.  The growth in knowledge that I have now compared to back then when I opened the doors to my first club is staggering.  I constantly have ideas and thoughts running through my head wishing that I could type as fast as they pass by.  If I had to time write a book on opening a real gym (step-by-step) from the first day you begin to gather plans in your head to the day it became profitable, I would do so in a heartbeat. However, I do not [...]

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Door open to opportunities

Broaden Your Horizons By Supporting Fitness For Special Populations

If you are a gym and fitness center owner you will most likely find that you have to compete in a crowded market, where everyone is trying to court the same clientele. Having a fitness club where the customers are drawn in by the mere fact that you unlocked your front door is a luxury that most owners will never have. To compete effectively in the modern fitness market you’ve got to be able to offer something extra to your clients. Well, all of that pretty much states the obvious. But did you know that being able to train and [...]

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barbell guy

How the 2013 Fitness Industry Trends Could Affect Your Business

Gym Industry Trends In 2013 The 2012-2013 Edition of Occupational Outlook Handbook published by the US Department of Labor has projected that the employment of fitness instructors and trainers will grow by 24% from 2010 to 2020.[1] The handbook further states this increased demand for professionals in fitness industry originates from the changed perception of insurance companies and businesses about fitness.[2] Today, organizations recognize the benefits of fitness and health programs for people and this has resulted in more incentives for people to join gyms and other fitness facilities. Fitness Trends of 2013 Let’s take a look at the top [...]

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Hiring for a position

How to Hire A Manager For Your Health Club

Why It is Vital to Hire a Competent Manager Hiring someone to manage your fitness center is one of the most important decisions you will make regarding the business.  Management staff can make or break your business in a relatively short time.  Your manager is your representative; your main customer service person as well as the person who manages your employees and makes all pertinent decisions when you are not there.  It's no wonder that many fitness facility owners are reluctant to hand over the reins of their business to a manager. Your facility manager needs to wear a lot [...]

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Group training pilates class

Group Training Effectiveness

Group training involves a fitness trainer from your gym leading a group of participants in their path of fitness. Participants, apart from group camaraderie, also benefit from access to a knowledgeable fitness professional at shared costs. These basic benefits of group training are making more and more fitness enthusiasts go for it in today’s world. It is therefore essential that gyms look at this trend and provide an avenue for such people in order to stay competitive in the fitness market. The effectiveness of group training is mainly because of the following factors: Social interaction: For most people, workouts are [...]

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running a small business

Small Gym Management: From Pen and Paper to Nightmare to Software

I can’t think of one personal trainer, group fitness instructor, or even hardcore recreational gym goer that has not thought about, at one point or another, opening their own training facility. One of the best problems to run into when opening your own gym is the growing pains associated with selling a great product. Obviously, in a situation like this, organization is key to the long term success of the facility. From personal experience, I was on board with a small new private training facility that started experiencing these exact problems. Early on, everything was handled via pen, paper, and [...]

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Health and Fitness Word Puzzle

Insight: How To Run A Report + Report Index

Sure, the electronic logging, calculating is great but what makes the program, Insight? Our automated reports can be ran at any moment - whether to check daily production, user productivity, company performance, payroll and more. Why is the reporting feature such a highlight of Insight? For starters, all reports are calculated within the program (no more spending time crunching sales numbers), you can run a report at any time of the day so you know EXACTLY what your business is doing. But, the most noteworthy feature of Insight reports is the automated email capabilities.That's right, you don't event have to [...]

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Health and Fitness Word Puzzle

What is Insight? Why Insight?

Wouldn't it be nice to see your gym sales in real time, all day, every day? Now you can! Insight is a comprehensive dashboard for your gym business. Don't waste time calculating commissions, logging personal training sessions - have Insight do all the work. Gym owners tend to spend way too much time going from one facility to another to check up on paperwork and logs to make sure their business is producing results. Wouldn't it be nice to see everything from your computer screen by monitoring each facility by commission, employee, personal training session, client, etc.? Better yet, how [...]

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Health and Fitness Word Puzzle

Insight: How To Register For a New Account

30 Day Free Trial, what are you waiting for? 3 Easy Steps Until You Are Registered For Insight Step 1: Head over to the Sign In page - http://gyminsight.com Scroll to the bottom of the page and click on SIGN UP TODAY. Step 2: Pick Your Package over at http://www.xefinancial.com/insight.html Each user gets a 30 day free trial! Try the program for FREE and experience the difference. Insight offers numerous packages geared toward your business size. Take a look at the guide below: BASIC: 1 location Up to 5 users SILVER: Up to 2 locations Up to 15 users (employees [...]

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