Tag archive for experience

Building a small gym business into an asset and an income generator is no small task. You're going to work like you have never worked before when you open a gym. That is unless you have run other consumer based membership businesses then you probably have a sense of what you’re getting into. The secret to success is hard work that delivers a club experience beyond the ordinary. The Basics Always Work Every Time There are more ways to do the fitness business wrong than there are to do it right. Fortunately, there's only a finite list of items that [...]

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The Reason For Reporting Numbers Don’t let the numbers distract you; owning a small gym business is still all about relationships. I know that I have spent a lot of time and digital ink over the last few years saying that it’s about the experience. But that is really just the same thing isn’t it? The experience that gym members seek is a positive training experience or a friendly environment to work out in, with all the benefits of improved fitness. For anyone who takes on the premium membership the price might easily cover the cost of setting up a home [...]

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