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Know Your Gym’s Mission Pt. 3

It's not just about what you think the identity of your gym or fitness center should be. It's more than that. It matters what all of the other people think: the employees, contractors and other stakeholders. The way to guide their understanding is by having a clearly stated, present-focused, mission statement. This is another in the set of articles I've been writing about values, vision and your mission. The overarching theme here is getting your business to work as smoothly as possible and for this trifecta to become a shared idea. My exact point here, is to have a statement [...]

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