Do Gym Members Have a Preference When It Comes to Personal Trainers? Most gyms today offer some form of personal trainer. What some members may not realize is that gym owners have a choice as to whether they hire their personal trainers or use independent contractors to provide this service to their clients. In order to make the right decision, most gym owners want to at least acknowledge their members' feelings with regard to which type of personal trainer they would prefer to use. The question is not only one that must cover the preference of the gym owner, but [...]

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I know maintenance isn’t exactly the most exciting topic to discuss in the world of fitness gyms; in fact it can be straight up DULL.  Cleaning is the same boring subject and definitely not sexy, but as previously discussed in the “Keeping Your Business Clean,” blog post, I feel that it is equally as important as maintaining your gym equipment.  So to spice it up a little, let’s think about it this way… every person involved with the fitness center industry is affected by maintenance! How? Members want gym equipment that works. Gym managers always have to keep an eye [...]

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On fitness forums, I have seen this question posted quite frequently: Which is better, to hire a personal trainer as an employee or as an independent contractor? In Part I of this series we looked at the very basic options that both gym owners and personal trainers have when hiring and being hired.  I received a great response with an overwhelming majority of personal trainers who work as independent contractors.  I have yet to receive feedback from gym operators.  Regardless, some of the personal trainer responses described their independent contracting experiences as "win-win" both for them and the gyms that [...]

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On fitness forums, I have seen this question posted quite frequently: Which is better, to hire a personal trainer as an employee or as an independent contractor? In the following weeks, I will attempt to explore this question from different topic angles with addressing the very basics. However, I would like to get a more in-depth perspective for my own personal knowledge as a gym owner. I ask for feedback from you, the reader, no matter where you fit in the fitness industry! As a Gym Owner What Type of Personal Trainer is Right for You? Whether you are the [...]

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There are many different reasons people join a gym. Mostly, members are looking to improve markers of health, wellness, and are just looking to better themselves overall through physical exercise. This post is not about the majority.  This post is about those personalities you run into that take their own fitness on with a psychopathic intensity that would make most serial killers stop and say: “Hey, are you ok?” So, this is actually a public service message to get you to look at yourself in the mirror and, via deep self-introspective reflection, ask yourself: “Am I that guy?” 1.       The [...]

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No matter which show I watch: Bar Rescue, Restaurant Impossible, Tabitha’s Salon Takeover, and even the long gone but much loved We Mean Business (hosted by Apprentice winner Bill Rancic), there is one common element: every single business that the hosts enter is FILTHY! The aforementioned shows are my soap operas; I simply can’t get enough of them. I love peering into other people’s businesses and seeing how they’re run and what sets them apart. There’s one thing that consistently horrifies and bemuses me: the cleanliness of the business. Every entrepreneur knows what it’s like to have to scrimp and [...]

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Everything I read on fitness blogs and in trade magazines lately keeps following the same B.S. mantra of “differentiate your gym through customer service.” While I agree that excellent customer service should always be a cornerstone of any business, all of these bloggers and writers are ignoring the sea change that’s happing in the industry. If they follow their own advice, they’re going to end up with a small handful of extremely happy members – unfortunately for them, a small group of very happy members won’t pay the bills. If I had to predict how to properly position your gym [...]

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I’ve been on the hunt for fitness gym business resources but I’m having trouble! For anyone out there interested in starting a gym or buying a gym, there just doesn’t seem to be much in the way of information. In fact, some of the only information that I can find is related to the 24 hour gym franchise boom. Although I’m sure that each franchisor provides information to their franchisees, where do the rest of us meet to collaborate? When you search for fitness marketing and related promotional types of information, all you seem to find are various programs for [...]

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We’ve received several requests for the ability to assign managers to the users within Insight. If you choose to assign a manager to one or more of your users, that manager will have the ability to view those users’ commission sheets. This is particularly useful if you have a user who is responsible for payroll or for approving the sessions that your personal trainers have entered. Here’s how you do it: First, go to your user management screen:   Notice how there is a new column (“Manager”) in the user listing. Next, select one of your users: From the Edit [...]

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It is now possible for personal trainers to undo previously trained session. Essentially, they would only need to do this in the event that they made a mistake in entering a session. However, it's been a persistently asked for feature! Here's how it works, from the client list screen, the trainer (or manager) would need to click on either the Purchased or Trained column of the desired client: Then, from the client view page you'll notice a new icon on sessions that have been completed but aren't expired: If you hover your mouse over the icon, you'll see a description: [...]

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Sure, the electronic logging, calculating is great but what makes the program, Insight? Our automated reports can be ran at any moment - whether to check daily production, user productivity, company performance, payroll and more. Why is the reporting feature such a highlight of Insight? For starters, all reports are calculated within the program (no more spending time crunching sales numbers), you can run a report at any time of the day so you know EXACTLY what your business is doing. But, the most noteworthy feature of Insight reports is the automated email capabilities.That's right, you don't event have to [...]

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Quick checklist: Create an account - CHECK Enter a membership sale - CHECK Delete a membership sale - CHECK So, where do you go and see all of the transactions? Click on over to your DASHBOARD for a snap shot of a location's daily activity. What does all of this mean? The DASHBOARD shows you all of the following: daily transactions (broken down by type), salesperson productivity breakdown, daily goals, monthly goals, personal training breakdown, and of course your daily sales total. Let's break it down... TRANSACTIONS All transactions logged for the current day will be reflected on the dashboard. [...]

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Now that you are all set up with your account and getting familiar with the program - let's get you familiar with the ''heart'' - the Daily Production Screen (DPS). The DPS is your command center where you will be logging sales, personal training sessions, changes in membership, miscellaneous sales, etc. This one screen tells you exactly what your location is doing on any given moment and day. Here's your "Go To Guide" in viewing and understanding your DPS. Step 0: Let's assume you already know how to log in (if you are still confused as to how to log [...]

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Not something we like to do but every once in a while we have to delete a membership sale. No need to look through paperwork - all you need is the member's name! Let's assume you are already logged into your account at gyminsight.com Step 1: Once you get your member's name click on SEARCH Step 2: Enter your member's information (first name, last name, key number (if available)). Step 3: Once the program searches all the transactions you will get a list of results. Click on the applicable entry.Step 4: The program will take you to the selected membership [...]

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Now that you have an account what do you do? This 'How To' will show you how to enter a new membership sale through Insight. Step 1: Go to gyminsight.com and log in. *Don't have an account? Learn how to sign up for your free trial here. Step 2: Welcome to your dashboard! Your dashboard gives you an overview of all things Insight. See changes in membership, personal training, other sales, and monitor your daily/ monthly progress in one quick view. Step 3: Ready to enter a new membership sale? Click on PRODUCTION Step 4: Your Production page breaks down [...]

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