Insight

Category archive for "Insight"

Insight total gym management software

Bodybuilder with arms outstretched side by side of head

Staying Healthy This Summer

The beach and lake season is currently upon us and if you have not done so already, it is time to gear up and get into the summer mode.  Your efforts towards being hydrated and energized throughout the summer season largely depends on your dietary habits. What you eat can both help you in achieving your fitness goals or sabotage them all together. To promote fat loss, you have to ensure that you stay hydrated and eat energizing food. Hydration promotes metabolism, tones muscles, promotes bowel movement, detoxifies the body, and lowers stress levels.  The following are some food products [...]

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Measuring tape, plant growing, and pennies

Measure, Improve & Grow Your Business’ Profit!

The age old adage “what gets measured gets improved” holds a lot of value for businesses. This phrase is often tossed around when you are being convinced to add a metric to your scorecard or in today's world of technology, the dashboard. The basic theory underlying this phrase is that if you can measure “x”, then you will improve the performance of your business. But the implementation of this phrase isn’t an easy task. Merely measuring a quantity doesn’t ensure that if actions are taken the performance will improve. For instance, consider how a rain gauge works. The gauge shows [...]

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Shower head with running water

The Necessity for Gyms to Provide Showers

So you are opening up your own fitness center. Congratulations! I am sure your head is spinning with how to implement your business plan and to start your build out. On top of everything else, you also start thinking about all the necessities that you believe your members will want and that will set your fitness business apart from the rest of the overwhelming competition out there. Finding your niche is the hard part, but that is not what this particular post is about. Sorry :(  However, what I want to help with is the consideration of a disguised accessory [...]

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Person in wheelchair with dog assistance

Another Way to Help Special Populations

I have posted quite a few articles about the Special Population group here on this gym business blog, because I believe it is not only a great market segment from the perspective of a gym owner, but also a noteworthy population to contribute to. Due to a close loved one that I have in my life who falls within the special population group by having a chronic illness, I continue to develop a desire to not only learn about those struggling with physical disabilities but also try to find a way to make more of a holistic difference in their [...]

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Reduce, Reuse, Recycle Symbol

How to Make Your Health Club More Green Now

Today, there are lots of businesses that are trying to serve their own causes, their customers’ causes, and also Mother Earth simultaneously. There are many examples of successful fitness clubs turning green and still showing great results in their businesses. Being environmentally cautious isn’t an only limited to a large scaled company looking for carbon credits or be morally free and upright about environmental practices. You too can get creative and contribute to the nature by going green with your own small health club or training studio. Health clubs are aptly positioned to make a great impact on the planet [...]

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Franchise and related words written on a blackboard

The Fitness Industry’s Largest Franchise

The largest fitness franchise in the world, Curves International, has listed close to 3,500 locations in the United States, where the health club first originated in 1992.[i],[ii]. The fitness franchise was co-founded by Gary and Diane Heavin in the year 1995,[iii] and has grown to an approximate 10,000 location worldwide.[iv] Today it is present in over eighty-five countries, and has helped millions of women worldwide.[v] The owners of the health club, husband and wife, have their headquarters in Waco, Texas. Although it is specifically for women, some Curves centres allow male members as well. Their competition in this field includes [...]

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Protein Powder Spilled Over in the Shape of a Muscle

A Gym Owner’s Perspective on Protein Powders

Proteins are essential to repair and grow tissues. To gain muscle mass or even to lose fat, protein intake is essential. This we know.  However, the unknown ventures into the territory of which protein product to consider.  Buying a protein powder is not easy for any individual consumer. There are many products in the market with different constituents and choosing the one that will suit your needs is easier said than done. If you are a gym owner, who wants to make protein powders easily accessible to your members, stocking the right protein products is even more difficult because you [...]

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Protein Powder Container

Best Products For Your Gym’s Nutritional Counter

Millions of people around the world take protein powders, vitamins and supplements to slow down aging, maintain good heath and build muscles. As a result of the current agricultural practices, the soil has lost some of its fertility. This has negatively affected the quality of food grown in such soils. Food processing, preserving and cooking also destroy vital nutrients. The body has a constant need for nutrients, which has to be replenished. One of the best ways to do so is to take supplements. If you are a gym owner, stocking nutritional products at the counter can give you an [...]

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Payment Gateway Safe, Key and Credit Cards

PayPal for Gym Businesses

Health Clubs or training studios that have just opened their doors will require an efficient system of receiving payments. Instead of having a landscape system, it is much easier if your accounts are taken care of through a payment gateway online. Additionally, payment gateways configured with a gym management system has many advantages. This post will focus on one payment gateway, PayPal. PayPal specifically is set up to where a new health clubs and personal trainers can easily acquire a merchant account in a shorter amount of time than most other payment gateway options. 1. Simple and easy to use [...]

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Golden Star Sticker

Client Retention through Motivation

It is no secret that without motivation, it is hard for any exercise program to survive. Although there are many factors that go into the longevity and success of your personal-training business, one of the main factors that this post will focus on is your ability to motivate your clients. As you are probably familiar with yourself, motivation is not a simple task and requires a great deal of commitment, time, energy, and thought. When you are responsible for motivating another person, you have to still bear in mind yourself. As a personal trainer, there are two people that have [...]

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Hockey player hitting a puck

Special Populations: Responding Proactively to Current Fitness Industry Trends

The emerging trends in healthcare and the fitness industry are starting to become clear, and they are trends that are currently on a path toward merger. What does this mean for fitness club owners? You can increase your potential market size by refocusing, to include programs that are designed to address the health of clients. To do this you need the knowledge base to support the participation of the people who would benefit most from increased fitness. These special populations include the elderly, diabetics, the obese and survivors of heart disease. But how Does That Tie Into Fitness? One thing [...]

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Hockey player hitting a puck

Best Health Club Locations

If you are planning on opening a health club, gym, or fitness studio, location is going to be vital for your new business. This is because people primarily choose health clubs that are nearest to their homes or those locations that are the most convenient and accommodates their daily routines.  Additionally, you will need to consider whether you will be buying or renting the commercial space. If you are opening a health club for the first time, here are some factors to consider on choosing a place that will set up your fitness business for success.  Which Part of the [...]

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Grand Opening Red Ribbon

How to Adequately Prepare Your Fitness Business for a Grand Opening

Fitness facilities generally involve a large amount of investment in the beginning and high maintenance costs throughout. On top of this, keeping up with the competition in terms of technology and training is another expense. Returns come much after this chunk of money is being fueled into the heart and soul of the business. What this implies is that you must have a great start to break-even as soon as possible. Your facility deserves a huge opening so that people know that a lot of effort and money has been put into a project for their benefit. Here are some [...]

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Girl exercising while wiping brow with towel

How to Stay Classy While Sweaty: Top 5 Rules of Health Club Etiquette

Contrary to what some believe, there is a certain way in which you should conduct yourself when you are working out around others in a gym environment. The reason behind this is pretty simple and obvious: there will be other people who might not be able to put up with the way you conduct yourself. This will go a long way in ensuring that you remain a classy member of the health club and people will appreciate you for that. Here are the top 5 rules. 1) Safety The general feeling is that the health club is a very safe [...]

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Gym Membership Application

Top 10 Questions Every New Customer Will Ask When Joining Your Health Club

Customers today understand that it is very important to know as much as they can about a gym, health club, fitness facility, or studio before they decide to join. It is vital for you or your staff to be prepared to answer these queries in a manner which remains truthful during the sales process. How Much does it Cost?  Any individual joining a gym will most likely first ask about the membership rates. Be sure to tell them the entire price, including taxes and extras, and then tell give them the breakdown of everything that is included in the total. [...]

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