How Health Club Management is Like a Swan on a River

Picture swans sitting on a river, big and elegant white birds that glide across the water, seemingly without effort. They make it look so easy, don't they? They just seem to glide along, with hardly any visible exertion above the waterline. But here's the secret: If you could see them from the underwater perspective, it would be a totally different story. You'd see their little legs paddling away furiously against the river current, (kind of like that super competitive guy who's always trying to "win" in the spinning class). That's why a big white waterfowl, the swan, is a great [...]