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Four Tips on Finding Great Gym Employees

How can you find good employees for your gym? Individuals who express your values and create an environment in which members will thrive? It’s never an easy task, but we’ve brainstormed multiple ways you can scout and hire good people. These ideas are culled from our discussions with other gym owners, as well our own experiences in the job market. Four tips to finding good gym employees 1.     Recruit from your membership The people who visit your gym already love it. Why not bring them in on the action? We’ve spoken with more than one gym owner who found particular members [...]

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growing economy industry business growth green power gears

Most Current Fitness Industry Statistics – Part 2

This is part 2 of a multiple part series. Fitness Metrics Revisited It's about time for an update of fitness industry trends once again. Although many of the numbers that I relied on last year are still to be released, there are enough statistics around that I thought i could get an early start. There is a lot of information out there and I don't want to dump it all at once. It's much better to put out chunks of numbers in a controlled way. There is some Bureau of Labor Statistics (BLS) data about employment in the industry to [...]

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personal trainer

Part III: Which is better…Gym Members Preference?

Do Gym Members Have a Preference When It Comes to Personal Trainers? Most gyms today offer some form of personal trainer. What some members may not realize is that gym owners have a choice as to whether they hire their personal trainers or use independent contractors to provide this service to their clients. In order to make the right decision, most gym owners want to at least acknowledge their members' feelings with regard to which type of personal trainer they would prefer to use. The question is not only one that must cover the preference of the gym owner, but [...]

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