Read on for six simple and easy promos. 1. Spin & Win These table top spinners turn an everyday contest into a Wow! adventure. Pair it with video and the spinning wheel pulls in viewers on social media. In fact, the spinner can become a promotion all on its’ own. Consider inviting members to spin the wheel and win a free month, a club tee shirt, a family membership, or a gallon of gas. Then, post their happy responses with a call out for guest to come in and try their luck. With a little creativity, this promotional prop can [...]
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The power of modern mobile devices lies in the ability to provide new ways to build communities and strengthen the bonds within the membership. In the first blog article on mobile fitness apps I wrote about how you get insight into customer activities and how well your gym is being utilized. In the second part of this series I want to discuss how they can help to keep your members motivated. Content Community And Coaching From Mobile Fitness Apps There is a huge opportunity to make use of the features that you can put into a mobile app. Features that [...]
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We can all agree that in today's world, marketing with pictures and video makes a greater statement than with words alone. However, marketing in these realms has become competitive and tricky. Graphic design work for pictures and professional videographers can also be out of the budget for the smaller independent fitness businesses that are just opening their doors. Thus, many business owners in the fitness industry have taken advantage of social media outlets to market, because they are practically free (other than "boosting" your posts on Facebook) and can reach a countless range of people. Although the amount and variety [...]
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